Erik Jan Dirks

Erik Jan is the founder and driving force of Lead by Nature. After finishing his studies Dutch Business Law, he started his career at an international law firm in Amsterdam. As corporate and M&A lawyer Erik Jan gained a wide experience in balancing the interests of multiple stakeholders and negotiating deals between conflicting parties. His understanding that legal advice should be pragmatic and supportive to the actual business gave him an edge when he decided to continue his career as in-house legal counsel at Rabobank. As a member of Rabobank’s deal team Erik Jan worked on international debt finance transactions for large multinational companies.

I can honestly say that going on safari changed my life. Since my first safari trip in South Africa I have been infected by Africa and its nature. It is just magic. The beauty of nature and how ingeniously everything fits together, for me is the ultimate form of cooperation. I see a lot of resemblance with corporate life. Connecting with nature gives refreshing insights which are beneficial both in business and on a personal level. Additionally, the amazing environment puts things in perspective and creates more awareness about our role on the planet. Nature does not only sets you to think, but also urges you to act.

After experiencing the African bush and wildlife, he and his fiancee decided it was time for a change. They seized the opportunity to taste more of their beloved Africa and move to Cape Town, South Africa. A very daring move for someone trained as a risk aversive lawyer. His fiancee left the global advertising agency she worked for in Amsterdam to start a new challenge at an innovative, eco-tourism safari company. By starting Lead by Nature, Erik Jan is now realizing his dream as it embodies his passion for wildlife, his interest in cooperation and his desire to give something back to the world.

Having worked as a lawyer and legal counsel Erik Jan has years of experience working in a demanding corporate environment. He is familiar with the level of service that high performance organisations expect and more importantly knows how to provide it. While primarily focusing on the main parameters he manages to pay the required attention to detail. Erik Jan is positive and sociable. He leads and inspires others through his infecting enthusiasm.

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